Indian Media Giants

Description

Indian Media Giants is an analytical chronicle of six Indian mega media conglomerates' individual odyssey from their beginnings in the pre-independence era to their transformation into powerful business empires in the digitised modern India. The book traces media metamorphoses, contours of growth and development, travails and trajectories, organizational structures, editorial policies and business dynamics of print majors in India, namely, The Times Group, The Hindu Group, The Hindustan Times Limited, The Indian Express Group, Dainik Jagran Limited and DB Corp Limited.

About the author:

Surbhi Dahiya is professor and Course Director in the Department of English Journalism at Indian Institute of Mass Communication, New Delhi

Table of contents

Chapter 1
Managing Media Organisations: Changing Paradigms
· Prelude: Chapter Insights
· Introduction: Catalysts of Changing Constants
· Redefining Visions: From Social to Economic Organisations
· Evolution of Management Thought: From Old School to 21st Century
· Theoretical Underpinnings: The Commercial Tenets of Mass Communication
· Exposition of Media-Management Perspectives: Understanding Business Strategies and Emerging Business Models
· Tracing Growth Trajectories: Accounts of Making of the Indian Print Legacies


Chapter 2
Mapping Media Metamorphosis: From Humble Beginnings to Powerful Empires
· Prelude: Chapter Insights
· Introduction: Tracing the Course of Indian Journalism
· Phase I- Pre-Independence: The Birth of Indian Newspapers (1780-1946)
· Phase II- Post- Independence: Expanding Media Horizons (1947- 1990)
· Phase III- Post- Economic Liberalization: Indian Media Revolution (1991-2000)
· Phase IV- Post- Millennium: India's Changing Mediascape (2001-2010)
· Phase V- Digital Dominance: The Structural Shift in the Media Industry (2011-2019)

Chapter 3
BCCL: Moving With The Times
· Prelude: Chapter Insights
· Introduction: Into the Realm of BCCL and Beyond
· Phase I- The Birth of a Saga: A Glimpse into the Genesis (1838-1892)
· Phase II- Tiptoeing upon the Contours of Eminence: TOI's Years of Infancy (1893-1946)
· Phase III- The Times Comes Home To Roost: Passing the Baton to Indian Owners (1947-1975)
· Phase IV- Changing The Rules of The Games: The Farsightedness of Jain Brothers (1976-1990)
· Phase-V- Tracing the Behemoth's Expedition: Embracing the Post-Liberalisation Opportunities (1991- 2000)
· Phase-VI- A Portrayal of Perseverance: Dauntlessly Diversifying in the New Millennium ( 2001- 2010)
· Phase-VII- A Vehicle of New Age Transformation: Delving into the Digital Dreams
· (2011-2019)
· Decoding the Business Model
· In a Nutshell: The Only Constant is Change

Chapter 4
The Hindu Group: A Southern Surge
· Prelude- Chapter Insights
· Introduction: Kasturi and Sons Limited- The Hindu: On the Perennial Pursuit for Poise
· Phase I- A Newspaper Born of Nationalist Zest: The Hindu's Incipient Foundations (1878-1902)
· Phase II- Glued to Justice: The Hindu's Role in the Freedom Struggle (1903-1946)
· Phase III- Coming of Age: Cracking into New Genres, Markets, and Targets (1947-1990)
· Phase IV- Grappling with Change: How The Hindu Paddled its Canoe Post- Liberalisation (1991-2000)
· Phase V- Redefining the Limits: A Surcharge of Expansion Amidst Domestic Tensions (2001-2010)
· Phase VI- On the Other Side of the Storm: Resuscitating after the Family Feud (2011-2016)
· Phase VII- Embracing the New Order: Organisation Restructures into THG Publishing Private Limited and KSL (2017-2019)
· Decoding the Business Model
· In a Nutshell: Towards Becoming a Media Power House
Chapter 5
The Hindustan Times Limited: Marching Forward with a Mission
· Prelude: Chapter Insights
· Introduction: The Blossoming of HT Media
· Phase I- Brainchild of Akalis: Lighting the Flame of Nationalistic Fervour (1924-1946)
· Phase II- At the Cusp of Independence: Envisioning Professional and Commercial Changes (1947-1966)
· Phase III- Passing the Mantle: Birla Lineage Upholds the Family Traditions (1967-1990)
· Phase IV- An Avalanche of Development: Booming in the Wake of Liberalisation (1991-2000)
· Phase V- The Drifting Winds of Strategy: Conquering New Domains Post- Millennium (2001-2010)
· Phase VI- Going Digital: Inching towards the Pinnacle of Success (2011-19)
· Decoding the Business Model
· In a Nutshell: A Long Road to Identity

Chapter 6
The Indian Express: The Crusading Scribe
· Prelude: Chapter Insights
· Introduction: An Odyssey of Courage
· Phase I- Inception of the Idea: Stemming out from The Daily Express (1921 - 1931)
· Phase II- Solidifying an Identity: Rebirth as The Indian Express (1932 - 1933)
· Phase III-Developing Grit: Surviving through Fortunes and Misfortunes (1934 - 1946)
· Phase IV-Strengthening an Independent India: Capturing Public Attention and Local Markets (1947 - 1974)
· Phase V- Wielding the Power of the Pen: Express Makes Itself Heard During the Emergency and After (1975 - 1990)
· Phase VI-A Flurry of Changes: The Company Splits into Two (1991 - 2000)
· Phase VII- Onward and Upward: A Master Class in Value Retention (2001-2019)
· Decoding the Business Model
· In a Nutshell: The Indian Independent Express

Chapter 7
Jagran Prakashan Limited: An Aspirational Awakening
· Prelude: Chapter Insights
· Introduction: Sentinel of Regional Awakening
· Phase I- A Revolutionary Rumble: Jagran's Earliest Beginnings (1937-1946)
· Phase II- A Domino Trail of Development: Jagran Begins its Ascension to Popularity (1947-1990)
· Phase III- Striding with Elan: Weaving a Web of Expansion (1991- 2000)
· Phase IV- Catapulting to Eminence: Jagran Diversifies into Variety (2001-2010)
· Phase V- No Holds Barred Success: Energising Through Synergy (2011- 2019)
· Decoding the Business Model
· In a Nutshell: Acquiring Strong Brands

Chapter 8
DB Corp: Capturing Language Loyalties
· Prelude: Chapter Insights
· Introduction: A New Dawn on the Indian Language Journalism
· Phase I- Turning Ideas into Reality: The Rising Sun in Bhopal (1956-1958)
· Phase II- The Rays Glow Brighter: Bhaskar Begins to Create Ripples of Impact (1959-1990)
· Phase III- Becoming a People's Product: Agarwals Reinvigorate Readership Through Market Expansion (1991- 2000)
· Phase IV- Relentless Pursuit, Active Realisation: Bhaskar Attains New Milestones Post Millennium (2001- 2010)
· Phase V- A Multitude of Tongues: Dainik Bhaskar Ascends Towards The Peak (2011-2019)
· Decoding the Business Model
· In a Nutshell: Kendra Mein Pathak

Chapter 9
Decoding Business Dynamics: Comparative Analysis and Theoretical Implications

· Introduction: Decoding Business Dynamics
· Comparative Analysis I: Tracing Origins, Visionary Leadership and Changing Ownership
· Comparative Analysis II : Legendary Editors, Editorial Policies and Content
· Comparative Analysis III: Strategic Intent Enunciation and Business policies
· Comparative Analysis IV: Product Development, Diversification and Geographical Expansion
· Comparative Analysis V: Mergers, Acquisitions, Takeovers, and Strategic Alliances
· Comparative Analysis VI: Innovation, Printing and Technology Management
· Comparative Analysis VII: Financial Discipline
· Comparative analysis VIII: Emerging Business Models of Media Giants
· Media Business: Deducing the Theoretical Implications


Chapter 10
· The Changing Media Landscape: Yesterday, Today and Tomorrow
Bibliography
Index
About the Author
Blurb

5. Contributors (give full details of major contributors, especially if overseas)