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Volume 38 Issue 2, May 2013
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Vol. 38, No. 2, May 2013

Media and Advertising

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Editorial


Media and Advertising
Michael Dorland
pp. 165–166
Citation | Full Text | PDF (29 KB) | ePub (10 KB) 
Open Access

Articles


The Perception of Political Advertising During an Election Campaign: A Measure of Cognitive and Emotional Effects
Pénélope Daignault, Stuart Soroka, Thierry Giasson
pp. 167–186
Abstract | Full Text | References | PDF (296 KB) | ePub (315 KB) 
Open Access

“The colored lady knows better”: Marketing the “New Century Washer” in Canadian Home Journal, 1910-1912
Anne-Marie Kinahan
pp. 187–205
Abstract | Full Text | References | PDF (2042 KB) | ePub (2989 KB) 
Open Access

“It’s Not Easy Being Green”: The Greenwashing of Environmental Discourses in Advertising
Jennifer Budinsky, Susan Bryant
pp. 207–226
Abstract | Full Text | References | PDF (233 KB) | ePub (33 KB) 
Open Access

Folk Media: Alan Lomax’s Deep Digitality
Henry Adam Svec
pp. 227–244
Abstract | Full Text | References | PDF (196 KB) | ePub (33 KB) 
Open Access

Research in Brief


Mother Load: Parental-Status References inCanadian Business Magazines
Karen Grandy
pp. 245–254
Abstract | Full Text | References | PDF (143 KB) | ePub (53 KB) 
Open Access

Book Reviews


Alternative Media in Canada
Mike Paul Mowbray
pp. 255–258
First Page | Full Text | References | PDF (104 KB) | ePub (67 KB) 
Open Access

Le pouvoir, c’est pas sorcier. Il suffit d’en avoir les clés.
Évariste Dakouré
pp. 259–261
First Page | Full Text | References | PDF (63 KB) | ePub (12 KB) 
Open Access

Enjeux des industries culturelles au Québec – Identité, mondialisation, convergence
François Demers
pp. 262–264
First Page | Full Text | PDF (79 KB) | ePub (58 KB) 
Open Access

Habitus of the Hood
Murray Forman
pp. 265–267
First Page | Full Text | References | PDF (76 KB) | ePub (13 KB) 
Open Access

MP3: The Meaning of a Format
Darryl Cressman
pp. 268–269
Citation | Full Text | PDF (66 KB) | ePub (84 KB) 
Open Access

The Voice of Newfoundland: A Social History of the Broadcasting Corporation of Newfoundland 1939–1949.
Mark Bourrie
pp. 270–271
Citation | Full Text | PDF (68 KB) | ePub (56 KB) 
Open Access