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Volume 34 Issue 2, June 2009
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Vol. 34, No. 2, June 2009

Rethinking Public Relations

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Guest Editorial


Rethinking public relations
Josh Greenberg, Graham Knight
pp. 183–187
First Page | Full Text | References | PDF (47 KB) | ePub (14 KB) 
Open Access

Articles


A Cold Cut Crisis: Listeriosis, Maple Leaf Foods, and the Politics of Apology
Josh Greenberg, Charlene Elliott
pp. 189–204
Abstract | Full Text | References | PDF (105 KB) | ePub (30 KB) 
Open Access

Marketing After the Election: The Potential and Limitations of Maintaining a Market Orientation in Government
Jennifer Lees-Marshment
pp. 205–227
Abstract | Full Text | References | PDF (125 KB) | ePub (162 KB) 
Open Access

Branding Beef: Marketing, Food Safety, and the Governance of Risk
Gwendolyn Blue
pp. 229–244
Abstract | Full Text | References | PDF (98 KB) | ePub (29 KB) 
Open Access

“I Just Say I’m in Advertising”: A Public Relations Identity Crisis?
Amy Thurlow
pp. 245–263
Abstract | Full Text | References | PDF (103 KB) | ePub (30 KB) 
Open Access

Out of the Fog and into the Future: Directions of Public Relations, Theory Building, Research, and Practice
Stefan Wehmeier
pp. 265–282
Abstract | Full Text | References | PDF (130 KB) | ePub (332 KB) 
Open Access

Research in Brief


Hypercommercialism: On the Streets, in the Movies
Matt Soar
pp. 283–289
First Page | Full Text | References | PDF (68 KB) | ePub (18 KB) 
Open Access

How to Do Things with Brands: Uses of National Identity
Melissa Aronczyk
pp. 291–296
First Page | Full Text | References | PDF (62 KB) | ePub (16 KB) 
Open Access

Commentary


A Schlemiel Is the Elephant in the Room: The Framing of Stéphane Dion
Ira Basen
pp. 297–305
First Page | Full Text | References | PDF (914 KB) | ePub (477 KB) 
Open Access

Roundtable


Counter-spin: A Response to Boyd Neil
Ira Basen
pp. 311–313
First Page | Full Text | PDF (45 KB) | ePub (11 KB) 
Open Access

Spin Cycles Unspun
Boyd Neil
pp. 307–310
First Page | Full Text | References | PDF (56 KB) | ePub (14 KB) 
Open Access

Reviews


Public Relations: Critical Debates and Contemporary Practice
Roumen Dimitrov
pp. 315–317
First Page | Full Text | References | PDF (262 KB) | ePub (83 KB) 
Open Access

Strategic Issues Management: Organizations and Public Policy Challenges
David McKie
pp. 317–319
First Page | Full Text | References | PDF (164 KB) | ePub (73 KB) 
Open Access

The Power of Persuasion: The Politics of the New Right in Ontario
William K. Carroll, David McKie
pp. 320–321
Citation | Full Text | PDF (131 KB) | ePub (49 KB) 
Open Access

Government Public Relations: A Reader
Denise Rudnicki
pp. 321–323
First Page | Full Text | PDF (105 KB) | ePub (43 KB) 
Open Access

Selling Sickness: How the World’s Biggest Pharmaceutical Companies are Turning Us All into Patients
Kristin A. Swenson
pp. 324–325
Citation | Full Text | PDF (240 KB) | ePub (78 KB) 
Open Access

The Death of Spin
Bill Fox
pp. 326–327
Citation | Full Text | PDF (113 KB) | ePub (47 KB) 
Open Access